Category: Ecommerce
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MOTIF completes 5 years. And it has been a crazy ride!
A few years ago, I was sitting at a tea stall, wondering what I wanted to pursue professionally. I had a series of startups that didn’t really work out. Call it lack of clarity, experience, guidance or market dynamics. I call them all lessons that have led me to become who I am today. But…
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Drive Those Sales Home: 11 Advanced Facebook Ads Strategies For eCommerce Businesses
Just in case you missed it, Facebook has become huge. Like, really, really huge. Like 2.6 Billion monthly active users huge. That’s more than half of the people on earth with access to the internet. It’s no surprise that more than 34% of all shopping journeys commence from Facebook – in one way or the…
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Get Ready for 2021: eCommerce Marketing Trends Luxury and Lifestyle Brands Need to Know
From going to physical stores to make our day-to-day purchases to deciding to make purchases online ‘only’, the world has changed. According to studies, 2020 has seen online sales worth more than $374 billion and it’s expected to top $476 billion by 2024. That’s why in this article we’re discussing the eCommerce marketing trends you…
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The lies your eCommerce marketing agency is telling you.
Outsourcing branding and marketing to an agency is common. So is outsourcing to an individual. But think about the number of times you’ve heard people come around complaining about how that agency/ individual was not able to deliver results. If you ask us, we have these conversations every day. There are brand owners of all…
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The Only Guide You Need on How to Start an Online Jewelry Store for Your Business – MOTIF®
You’ve recently aligned with some of the finest jewelry makers in your vicinity. Or you probably enjoy making jewelry in your free time. Either way, you have found a potential market opportunity and have decided to sell jewelry online. So you automatically start searching for ‘how to start a jewelry business online’ or how to…
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How to start an online store that drive sales
Do you want to enter into eCommerce world and start your own online store? We know that how terrifying it is to build an online store especially when you’re not a techy. Well, that is not only you. After helping hundreds of eCommerce entrepreneurs start their online store, we’ve decided to put together the most…
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BigCommerce VS Shopify – Which one is right for you?
If you’re planning to open an eCommerce store or you are planning for eCommerce platform migration, you will face a dilemma which is BigCommerce vs Shopify – which one right for you? There is no way to deny that BigCommerce as well as Shopify both earned their status at the top of the eCommerce software vertical.…