Not an agency
An incubator company
Building, Growing & Scaling
We connect brands with people and cultures.
We are MOTIF®
An airtight Branding, Design & Advertising agency we know strategy is crucial to set your brand up for success. Our eCommerce experts work with you to understand your niche industry— from your target market and competitors, to your cosmetic and beauty brand's mission and objectives.
We conduct a comprehensive brand audit to identify loopholes and opportunities to establish your branding, proposition and positioning. This research helps us understand your requirements, learn about consumer trends within the cosmetics and beauty industry, get insights on what works, and plan your next steps better.
Your positioning is a crucial part of what makes you stand out as a DTC brand. The right branding can help you deliver a unique experience that customers can recognize instantly. We work with you to figure out who you are as a brand and how you need to present yourself to create a lasting impact and break status quo.
Our proven method has helped DTC brands like yours build a narrative around their brand, increasing their visibility and recall.
As soon as your branding is in place, your store design becomes our first priority since this is the first touchpoint for any new store visitor. We ensure that your brand’s design and development is unique and responsive, helping you deliver a memorable shopping experience.
We work with you to conceptualize your design, build wireframes, and collaborate on finalizing a winning cosmetic eCommerce website. Once approved, we then develop this store design, ensuring that it is mobile responsive and easy for shoppers to navigate through.
– Brand-enhancing design exploration
– Branded eCommerce
– Creative direction
– Customer Experience Strategy
– Customer Experience Journey Mapping
– Mobile-first responsive design
– Concept and wireframes
– Omnichannel style guides
– Leading UX design
Once your storefront is set up, it’s time to ensure you start capturing sales. We work with you closely to set up a successful DTC brand marketing strategy, based on your brand’s target audience and using tried and tested marketing channels.
Besides strategizing and implementing our thorough marketing plan, we also help you predict the revenue you could generate from different marketing channels. As full-stack marketing experts and DTC Agency, we manage all your different channels— from social media to email marketing to paid efforts.
– Marketing Strategy & Implementation
– Revenue forecasting by channel
– Email Marketing & Flows
– Social media Ad Management
– Paid Search Management
– Growth Marketing
For almost every eCommerce brand, increasing their conversion rate is a high priority. We help you understand your revenue opportunities, new channels you can tap into, and ones that are performing poorly. Our data-driven approach helps us understand how you can maximize your conversions while keeping a lean spend.
We help you tap into your analytics to understand how shoppers interact with your luxury fashion brand, audit your conversion funnel, personalize experiences on your eCommerce store, and even A/B test different strategies to ensure higher performance.
– Customer Experience Strategy
– Customer journey defination
– Conversion Strategy
– Defining Roadmap
– Site Roadmap Management
– Conversion Funnel Audit
– User & Heatmap Testing
– A/B Testing & Personalization
– Ongoing Design & Development
As a DTC Marketing and Growth Agency we don’t just set up our strategy and walk away. We are invested in the results you receive and how we can improve the existing strategy. We stay in touch with you and keep an eye on changing consumer trends within the cosmetics and beauty industry to optimize the work we've done.
With our continuous hands-on analysis of every little market change, we work towards maximizing your ROI, helping you reach more audiences and converting them better.
Jenny Wulace
Founder
LACE
Esther Chang
CMO
Tenshoppe & Ububba
Andrew Dilks
Ecommerce Manager
Blue Sky Fabrics
Ryan Ahn
Founder
Maybell Studio
Ryan Ahn
Founder
KIWABI
Ready to scale your brand to the next level? Let’s schedule a time and carve out a new path to your ambitions.
Ready to scale your brand to the next level? Let’s schedule a time and carve out a new path to your ambitions.
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